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Browsing by Author "ELLY LEE"

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    ATTITUDE AS MAIN MEDIATING FACTOR TOWARDS ACCEPTANCE OF TELEMEDICINE IN IMPROVED TAM MODEL
    (International Medical University, 2021)
    ELLY LEE
    As technology advances, the interest to transition towards digitisation has also increased. The challenges of telemedicine occur from lack of knowledge and technology adaptability, which may arise due to demographic alignment. This quantitative study seeks to use the TAM to investigate the relationship between factors perceived usefulness, perceived ease of use, and attitude towards the intention to use telemedicine. In addition, the study will explore attitude as the main mediating factor on the intention to use telemedicine. A 19 self administered questionnaire with 210 respondents from private hospitals in Malaysia who have undergone telemedicine between the full-lockdown period. The descriptive analysis uses SEM-PLS path method for modelling relationship analysis. Results showed a strong relationship between all the mediating effects of attitude towards the intention to use telemedicine, and a negative relationship was found between the direct relationship of perceived usefulness and behavioural intention. This study concluded that attitude is more important than perceived beliefs as the determinant of the intention to use telemedicine. Keywords: Telemedicine, Intention to Use, Digital Healthcare, Perceived Usefulness, Attitude, Perceived Ease of Use, Patient-Physician Relationship

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