Publication: CONTENT ANALYSIS OF E-CIGARETTE MANUFACTURER WBESITES AND OF PERCEPTIONS AND EXPERIENCES OF E-CIGARETTE USERS- A MIXED METHODS STUDY FROM MALAYSIA
| dc.contributor.author | SAMEEHA MISRIYA SHROFF | |
| dc.date.accessioned | 2023-10-06T15:35:27Z | |
| dc.date.available | 2023-10-06T15:35:27Z | |
| dc.date.issued | 2023 | |
| dc.description.abstract | ntroduction: The objective of this study was to qualitatively describe the content present on e- cigarette manufacturer and retailer websites in Malaysia and to study the e-cigarette use behaviour, motivations, information seeking behaviour and experiences of e-cigarette users in Malaysia. Methodology: This research uses a cross-sectional descriptive study design. 30 e-cigarette manufacturer and retailer websites were analyzed and coded for regulatory and promotional themes. 9 online e-cigarette platforms on Reddit, Facebook and Lowyat forum were identified on which questionnaire was shared with items relating to sociodemographic factors, tobacco- related factors, information seeking behaviour and side effects experienced. Modified FTND questionnaire for vaping was used to assess predictors for e-cigarette use behaviour. Results: The content analysis identified only click through age verification (60%), health related (47%), smoking cessation (37%) and modernity (37%) related advertising strategies to be most common, and promotion (37%) and sales (93%) of nicotine products on the websites. The average FTND score of the respondents was 3.9 and average number of side effects experienced was 4. Health and smoking cessation related reasons were the most common for e-cigarette use and multivariable regression analysis revealed dual use, being a male and use of nicotine e-cigarettes to be significantly associated with increase in FTND score. Conclusion: The content analysis revealed regulatory void, youth accessibility, health- information based advertising, and promotion and sales of nicotine products on the websites. The study of e-cigarette users found low to moderate e-cigarette dependence among respondents and the health and smoking cessation related motivations for use to be most common. The findings revealed current smoking status, sex, and use of nicotine in e-cigarettes to be significant predictors of e-cigarette dependence. The research findings call for regulation of online e-cigarette marketplace in Malaysia and further research of harms and benefits of e- cigarettes. Keywords: Content Analysis, E-cigarette Websites, E-cigarette Use Behaviour, | en_US |
| dc.identifier.uri | https://hdl.handle.net/20.500.14377/32232 | |
| dc.language.iso | en | en_US |
| dc.publisher | International Medical University | en_US |
| dc.subject | Tobacco Products | en_US |
| dc.subject | Behavior | en_US |
| dc.subject | Cross-Sectional Studies | en_US |
| dc.subject | Internet | en_US |
| dc.title | CONTENT ANALYSIS OF E-CIGARETTE MANUFACTURER WBESITES AND OF PERCEPTIONS AND EXPERIENCES OF E-CIGARETTE USERS- A MIXED METHODS STUDY FROM MALAYSIA | en_US |
| dc.type | Thesis | |
| dspace.entity.type | Publication |